Conversion rate optimization agency
microsoft combinator
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Online course attendee stick rate optimization

microsoftcombinator

Performance-based pricing

The majority of CRO agencies don't promise any guarantees on online course attendee stick rate optimization results and just invoice a fixed monthly rate without any growth responsibility.

We estimate potential growth opportunities before we make an offer in order to forecast a specific percentage of increase of attendee stick rate that we can achieve by an agreed time milestone.

For instance, it could be 5% total attendee stick rate uplift in three months.

In case of not delivering on time, which happens in 4-7% of projects, we conduct more A/B tests for FREE until we provide the promised attendee stick rate growth.

Sounds good? This promise of guaranteed results is based on our experience of conversion optimization on million monthly users of our clients in online course and understanding of attendee stick rate average conversion rates.

How do we optimize online course attendee stick rate?

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Track record in increasing online course attendee stick rate

We have done about 388 experiments for 43 online course projects and a lot of them needed attendee stick rate optimization. Request the most similar online course case studies for similar industry.

There are three primary characteristics to consider when you examine the expertise of a conversion rate optimization firm.

Ask them about the experience with:

  1. process
  2. online course
  3. same audience.

The majority of conversion optimization firms assert to have CRO process expertise and propagate the same things about their mastery in analytics and experiments.

And you should have at least enough hands-on experience to judge the level of this expertise on initial calls, which could be challenging.

What do you do if you can't do a technical assessment on data engineering and experimentation? The simple solution is to look at their expertise in a similar business model, as any online course has similar problems and best practices.

Isn't it great when a conversion optimization firm has already conducted similar analytics on millions of users and obtained insights on how to improve attendee stick rate? On the flip side, each business model has completely unique tech and data tracking stacks that need distinct skills, processes and mindsets.

And if you choose an agency not to micro-manage, you don t expect the agency to be winging it or find them quickly recruiting new team members to fill in gaps in their team, right? Last but not least is industry expertise, which is all about understanding unique user requirements.

And that's the key area of the analytics if the agency already boasts the business model experience.

So it's clearly a clear benefit if the agency has that, but it dramatically narrows the shortlist of agencies that have all three components (process, online course, and industry experience).

But if the agency has worked with 322 clients as we have, then they most likely have success stories in a similar industry to yours.

And even if it's from a different business model it could be even more beneficial as it can uncover new attendee stick rate optimization tactics that your competitors may be not have yet.

1. Executing a whole CRO process including experiment development
2. 23-34% A/B test win rate with at least 1-5% total revenue growth, achieved based on a unique methodology combining quantitative and qualitative research.
3. Advanced A/B testing methodology.

What is a average online course attendee stick rate?

The initial step of online course CRO process is to identify the most critical bottleneck in the funnel. Even if you've done advanced funnel analytics, cohorts, and quantitative user journey research, how do you decide that your current attendee stick rate is good or bad? Evidently the key element is to find valid and recent statistics on online course attendee stick rate benchmarks in your niche. Ask for online course attendee stick rate average rates and a consultation on ways to grow.

 

Frequently asked questions

  • What are the best techniques to improve attendee stick rate?

    After growing a number of online course businesses, we understood that there is no universal list of top-performing processes to improve attendee stick rate. The key is in the depth of data analytics and UX research that results in strong data on the biggest bottleneck. The most effective best practices for attendee stick rate optimization are typically already utilized by competitors and already don't bring significant additional results. And the value of a conversion rate optimization company is invent new strategies, leveraging experience from other markets that are not yet well-known by the competition.

  • What is the pricing of attendee stick rate CRO services?

    This depends on the volume of monthly users, user flows and number of conversions to estimate the number of experiments, the needed results and the complexity of delivering that.

  • What happens if the forecasted attendee stick rate growth is not delivered?

    We do more A/B tests for free until we obtain the promised attendee stick rate uplift. This obligation is in the contract and we do this anyway to further the name of one of the most trusted conversion rate optimization agencies.

  • What are the steps to increase online course attendee stick rate?

    1. Analytics setup audit. 2. Find the biggest attendee stick rate step in the funnel and get quantitative and accurate data on the cause of it. 3. Create an alternativeUX and copywriting. 4. Code an experiment and conduct detailed QA. 5. Create a statistical analysis of the results!

  • How to track attendee stick rate improvement?

    We track optimization results based on split-test data sets. If you haven't heard of A/B testing, it's splitting the traffic between two or more variants of the same page to get statistical significance of the impact on the attendee stick rate. We do a conversion tracking health check before starting with experimentation, to make sure the data is not polluted and discuss the formula to calculate the attendee stick rate.

  • What is attendee stick rate?

    If it's your first project in online course then the first step is to learn not only the most critical KPIs such as attendee stick rate and their definitions, but also their connection to each other, ways, processes, tactics, strategies to increase it and the foundations of product analytics, in order to evaluate the conversion optimization process. Book a consultation with one of our senior conversion rate optimization managers to get detailed answers to your specific questions.

What do our customers say about us?

Alina Volchek - CMO, Depositphotos.com (USA)
Conversionrate store’s expertise and experience helped us improve the signup phase with more accurate communication and customization of the experience, resulting in 8.3% growth in new user revenue across all countries. We also saw an 18% uplift in conversion rate of new users as a result of rather bold and controversial solution of moving the block with recommended images to a more visible real estate on the main landing pages of organic traffic.
Depositphotos logo
Alina Volchek
CMO,
Depositphotos.com (USA)
Alexander Boyev - Head of Marketplaces, EVO Group (Ukraine)
Conversionrate.store boosted Prom.ua’s desktop revenue by 6%. The project was on performance-based basis and turned a positive ROI within a month.
Prom ua logo
Alexander Boyev
Head of Marketplaces, EVO Group (Ukraine)
Markus - CEO, Moonmagic (USA)
Conversion Rate Store helped us to increase our ARPU by 24% (!) over the past 5 months. I highly recommend working with them, they are very data-driven and all of their recommendations have proven to be extremely helpful in scaling our business.
Moonmagic logo
Markus
CEO,
Moonmagic (USA)
Andrey Zdor - CEO, Bigl (Ukraine)
The team from the Conversion Rate Store produced the most profitable UX solution of all that have ever been tested on Bigl.ua
Bigl logo
Andrey Zdor
CEO, Bigl (Ukraine)
Markus - CEO, Moonmagic (USA).
Conversion Rate Store helped us to increase our ARPU by 24% (!) over the past 5 months. I highly recommend working with them, they are very data-driven and all of their recommendations have proven to be extremely helpful in scaling our business.
Logo Moonmagic
Markus
CEO,
Moonmagic (USA)
Ihor Hromada - Auto.ria.com (Ukraine).
We saw a 13.5% uplift in conversion rate of Auto.ria.com as a result of working with Conversion Rate Store. The first of their hypotheses was already a success. We were pleasantly surprised by the professional approach and a high level of expertise of their team.
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Ihor Hromada
Auto.ria.com (Ukraine)
Vladlena Chuvashova - Head of E-Sales & Digital at Ukraine International Airlines.
The Conversion Rate Store team identified significant user friction in the ticket booking process on Flyuia.com and provided a UX solution that generated a 24% (!) ARPU uplift.
Logo UIA
Vladlena Chuvashova
Head of E-Sales & Digital at Ukraine International Airlines
Andrey Zdor - CEO, Bigl (Ukraine).
The team from the Conversion Rate Store produced the most profitable UX solution of all that have ever been tested on Bigl.ua
Logo Bigl
Andrey Zdor
CEO, Bigl (Ukraine)

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