Conversion rate optimization agency
microsoft combinator
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SAAS registration conversion optimization

microsoftcombinator

Guaranteed growth results

The majority of CRO agencies don't give any guarantees on SAAS registration conversion improvement and simply bill a fixed monthly cost without any growth responsibility.

We conduct preliminary quantitative analytics before we start working so that we can forecast a specific percentage of uplift of registration conversion that we can achieve by an agreed time milestone.

For example, it could be 5% total registration conversion improvement in 3 months.

In case of not delivering by the deadline, which happens in 4-7% of cases, we do more A/B tests FREE of charge until we achieve the forecasted registration conversion growth.

Sounds fair? This promise of guaranteed results is based on our experience of optimization on 32 million monthly users of our clients in SAAS and understanding of registration conversion average conversion rates.

How do we optimize SAAS registration conversion?

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Expertise increasing SAAS registration conversion

We have carried out approximately 432 experiments for 42 SAAS projects and in most cases we worked on registration conversion optimization. Ask for the most relevant SAAS case studies for similar market.

There are three important parameters to consider when you evaluate the expertise of a CRO agency.

Ask them about the expertise in:

  1. process
  2. SAAS
  3. same audience.

All CRO agencies claim to have CRO process expertise and pitch the same story of their mastery in UX research and experimentation.

And your in-house team should have some hard skills to judge the depth of this expertise during the pre-sale stage, which could be hard to do.

What do you do if you can't do a competence interview on data engineering and statistics? The simple solution is to ask for their expertise in the same business model, as any SAAS has similar pain points and processes.

Isn't it handy when your contractor has already conducted the same analytics on millions of users and obtained data on how to improve registration conversion? However, each business model has completely unique tech and analytics stacks that require distinct teams, processes and values.

And if you choose a contractor for their expertise, you don t expect the agency to operate entirely on a trial and error basis or find them quickly recruiting new team members to cover gaps in their team, right? Just as important is industry experience, which is mostly about understanding unique customer demands.

And that's the primary goal of the research if the agency already has the business model experience.

So it's clearly a clear differentiator if the agency has that, but it dramatically narrows the shortlist of CRO agencies with all three components (process, SAAS, and industry expertise).

But if the conversion optimization firm has optimized 326 clients as we have, then they most likely have experience in the same market as yours.

And even if it's from a different business model it could be even more valuable as it can bring uncommon registration conversion optimization tactics that your competition may be not utilize yet.

1. Experience of conversion rate optimization for well-optimized funnels
2. Excellence in A/B testing statistics.
3. Trusted to conduct A/B tests on 174 m. monthly active users.

What is a average SAAS registration conversion?

The first goal of SAAS CRO process is to identify the most critical drop-off in the funnel. Even if you've done advanced funnel analytics, cohorts, and quantitative user journey research, how do you decide that your current registration conversion is good or bad? Obviously the vital factor is to find trustworthy and most recent numbers on SAAS registration conversion benchmarks in your market. Ask for SAAS registration conversion benchmarks and a consultation on strategies to optimize.

 

Frequently asked questions

  • How to create an effective registration conversion optimization strategy?

    After working with a number of SAAS customers, we understood that there is no “one-size fits all” list of top-performing strategies to optimize registration conversion. The core value is in the level of execution of quantitative analytics and UX research that results in strong insights on the top-priority leak. The most effective best practices for registration conversion optimization are typically already implemented by your competition and already don't bring desired uplift. And the role of a conversion optimization firm is to be on the cutting edge of tactics, utilizing experience from other industries that are not yet well-known by the competition.

  • What is the pricing of registration conversion CRO services?

    This depends on the quantity of monthly traffic, user flows and the amount of transactions to calculate the amount of experiments, the needed growth and the complexity of executing that.

  • What happens if the forecasted registration conversion improvement is not delivered?

    We do more experiments free of charge until we achieve the promised registration conversion growth. This obligation is included in the contract and we execute this promise anyway to further the name of one of the most respected conversion rate optimization agencies.

  • What is the process to optimize SAAS registration conversion?

    1. Data tracking setup audit. 2. Investigate the biggest registration conversion step in the funnel and get accurate and quantitative data on the reason behind it. 3. Make an alternativedesign and copy. 4. Code an experiment and conduct detailed quality assurance. 5. Calculate the results!

  • How to calculate registration conversion improvement?

    We estimate growth based on experiment data sets. If you haven't heard of A/B testing, it's dividing the users between different variants of the same page to collect statistical significance of the effect on the registration conversion. We do a conversion tracking health check before starting with experimentation, to be confident that the data is correct and approve the methodology to calculate the registration conversion.

  • What is registration conversion?

    If you're in your first job in in SAAS then you should learn not only the most critical KPIs such as registration conversion and their definitions, but also their interdependence, ways, processes, tactics, strategies to grow it and the foundations of product analytics, so that you're able to evaluate the results. Book a strategy session with one of our leading conversion optimization consultants to get a basic understanding of how to track results in registration conversion optimization.

What do our customers say about us?

Alina Volchek - CMO, Depositphotos.com (USA)
Conversionrate store’s expertise and experience helped us improve the signup phase with more accurate communication and customization of the experience, resulting in 8.3% growth in new user revenue across all countries. We also saw an 18% uplift in conversion rate of new users as a result of rather bold and controversial solution of moving the block with recommended images to a more visible real estate on the main landing pages of organic traffic.
Depositphotos logo
Alina Volchek
CMO,
Depositphotos.com (USA)
Nicholas A. Michalak - Founder, Somnifix (USA)
Very impressed by the speed and efficiency of the team’s work. All the proposed changes and updates are always backed by data, not by assumptions. Since we’ve started working together in August 2019, the UX of our website has vastly improved and our monthly revenue has increased by 200% (tripled).
Somnifix logo
Nicholas A. Michalak
Founder, Somnifix (USA)
Markus - CEO, Moonmagic (USA)
Conversion Rate Store helped us to increase our ARPU by 24% (!) over the past 5 months. I highly recommend working with them, they are very data-driven and all of their recommendations have proven to be extremely helpful in scaling our business.
Moonmagic logo
Markus
CEO,
Moonmagic (USA)
Andrey Zdor - CEO, Bigl (Ukraine)
The team from the Conversion Rate Store produced the most profitable UX solution of all that have ever been tested on Bigl.ua
Bigl logo
Andrey Zdor
CEO, Bigl (Ukraine)
Alina Volchek - CMO, Depositphotos.com (USA).
Conversionrate store’s expertise and experience helped us improve the signup phase with more accurate communication and customization of the experience, resulting in 8.3% growth in new user revenue across all countries. We also saw an 18% uplift in conversion rate of new users as a result of rather bold and controversial solution of moving the block with recommended images to a more visible real estate on the main landing pages of organic traffic.
Logo Depositphotos
Alina Volchek
CMO,
Depositphotos.com (USA)
Nicholas A. Michalak - Founder, Somnifix (USA).
Very impressed by the speed and efficiency of the team’s work. All the proposed changes and updates are always backed by data, not by assumptions. Since we’ve started working together in August 2019, the UX of our website has vastly improved and our monthly revenue has increased by 200% (tripled).
Logo Somnifix
Nicholas A. Michalak
Founder, Somnifix (USA)
Alexander Boyev - Head of Marketplaces, EVO Group (Ukraine)
Conversionrate.store boosted Prom.ua’s desktop revenue by 6%. The project was on performance-based basis and turned a positive ROI within a month.
Logo Prom ua
Alexander Boyev
Head of Marketplaces, EVO Group (Ukraine)
Cyrus Roepers - Founder, Virginia Boys Kitchens (USA)
Working with the ConversionRate team is nothing short of extraordinary. In the first month alone, we saw a 28.55% improvement in our overall conversion rate and a 165.06% improvement in revenue. If that’s not the definition of miracle work, I don’t know what is.
Logo Virginia Boys Kitchens
Cyrus Roepers
Founder, Virginia Boys Kitchens (USA)

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