Conversion rate optimization agency
microsoft combinator
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App aha moment optimization

microsoftcombinator

Forecast on guaranteed aha moment growth

The majority of conversion rate optimization companies don't promise any guarantees on app aha moment optimization results and just invoice a fixed monthly cost without any growth obligations.

We conduct research before we accept a new client so that we can forecast a specific percentage of growth of aha moment that we guarantee by an agreed deadline.

For example, it could be 11% total aha moment uplift in 2 months.

In case of not delivering on time, which happens in 4-7% of instances, we conduct more A/B tests FREE of charge until we deliver the promised aha moment growth.

Sounds interesting? This estimation of guaranteed growth is based on our experience of running experiments on 36 million monthly users of our clients in app and understanding of aha moment average conversion rates.

How do we optimize app aha moment?

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Track record in growing app aha moment

We have conducted approximately 478 experiments for 47 app projects and the majority asked for aha moment optimization. Let us send you the most similar app case studies for similar market.

There are three main elements to weigh up when you evaluate the expertise of a conversion rate optimization firm.

Ask them about the experience with:

  1. process
  2. app
  3. market.

All CRO agencies claim to have conversion rate optimization process experience and preach the same things about their mastery in quantitative research and experiments.

And your in-house team should have at least enough hands-on experience to understand the depth of this experience during the pre-sale stage, which could be hard to do.

How do you choose if you can't do a technical assessment on analytics skills and experimentation? The simple solution is to look at their experience in the same business model, as any app has similar challenges and best practices.

Isn't it handy when an agency has already carried out the same analytics on millions of users and gained data on how to optimize aha moment? However, different business models typically have completely unique tech and data tracking stacks that require distinct teams, processes and values.

And if you choose a contractor not to micro-manage, you don t want the agency to operate entirely on a trial and error basis or find them quickly recruiting freelancers to cover gaps in their team, right? Not least of all is industry experience, which is all about understanding unique customer needs.

And that's the key focus of the research if the agency already shows the business model expertise.

So it's definitely a clear benefit if the agency has that, but it dramatically narrows the shortlist of agencies with all three pillars (process, App, and industry experience).

However, if the CRO agency has worked with 322 clients as we have, then they most likely have case studies in the same market as yours.

And even if it's from a different business model it could be even more helpful as it can bring uncommon aha moment optimization tactics that your competitors may be not be aware of.

1. Privileged to conduct A/B tests on 182 m. monthly users.
2. Track record of CTR optimization for well-optimized funnels
3. Executing a whole CRO process including experiment development

What is a good app aha moment?

The first goal of app conversion rate optimization process is to find the biggest drop-off in the funnel. Even if you've done advanced funnel analytics, cohorts, and quantitative user journey research, how do you prove that your current aha moment is good or bad? Evidently the key factor is to find trustworthy and up-to-date data on app aha moment benchmarks in your industry. Ask for app aha moment average rates and a consultation on strategies to grow.

 

Frequently asked questions

  • How to create an effective aha moment optimization strategy?

    After working with a number of app businesses, we understood that there is no universal list of top-performing techniques to improve aha moment. The core value is in the depth of quantitative analytics and UX research that results in statistically valid data on the most problematic leak. The universal best practices for aha moment optimization are typically already utilized by competitors and already don't drive desired results. And the role of a conversion rate optimization company is invent new strategies, leveraging experience from other industries that are not currently well-known by the competition.

  • What is the price of aha moment conversion optimization services?

    The price depends on the amount of of monthly traffic, funnels and the amount of transactions to estimate the volume of experiments, the needed uplift and the complexity of achieving that.

  • What happens if the forecasted aha moment improvement is not achieved?

    We do more A/B tests free of charge until we achieve the promised aha moment growth. This obligation is included in the contract and we execute this promise anyway to further the name of one of the most respected conversion rate optimization agencies.

  • What is the process to grow app aha moment?

    1. Analytics setup health check. 2. Find the most critical aha moment leak and get quantitative and accurate data on the cause of it. 3. Make a new version of the UI/UX and copy. 4. Code an A/B test and conduct detailed quality assurance. 5. Create a statistical analysis of the results!

  • How to measure aha moment improvement?

    We calculate optimization results based on split-test data sets. If you haven't heard of A/B testing, it's dividing the users between different variants of the same funnel step to collect a big enough sample size of the impact on the aha moment. We do a data tracking audit before starting with optimization, to make sure the data is not polluted and agree on the formula to calculate the aha moment.

  • What is aha moment?

    If have just started a career in app then the first step is to learn not only the key metrics such as aha moment and their definitions, but also their interrelatedness, ways, processes, tactics, strategies to increase it and the foundations of product analytics, so that you can understand the results. Schedule a strategy session with our most experienced optimization experts to get a basic understanding of how to track results in aha moment optimization.

What do our customers say about us?

Alexander Boyev - Head of Marketplaces, EVO Group (Ukraine)
Conversionrate.store boosted Prom.ua’s desktop revenue by 6%. The project was on performance-based basis and turned a positive ROI within a month.
Prom ua logo
Alexander Boyev
Head of Marketplaces, EVO Group (Ukraine)
Ihor Hromada
Auto.ria.com (Ukraine)
We saw a 13.5% uplift in conversion rate of Auto.ria.com as a result of working with Conversion Rate Store. The first of their hypotheses was already a success. We were pleasantly surprised by the professional approach and a high level of expertise of their team.
Auto RIA logo
Ihor Hromada
Auto.ria.com (Ukraine)
Markus - CEO, Moonmagic (USA)
Conversion Rate Store helped us to increase our ARPU by 24% (!) over the past 5 months. I highly recommend working with them, they are very data-driven and all of their recommendations have proven to be extremely helpful in scaling our business.
Moonmagic logo
Markus
CEO,
Moonmagic (USA)
Cyrus Roepers - Founder, Virginia Boys Kitchens (USA)
Working with the ConversionRate team is nothing short of extraordinary. In the first month alone, we saw a 28.55% improvement in our overall conversion rate and a 165.06% improvement in revenue. If that’s not the definition of miracle work, I don’t know what is.
Virginia Boys Kitchens logo
Cyrus Roepers
Founder, Virginia Boys Kitchens (USA)
Nicholas A. Michalak - Founder, Somnifix (USA).
Very impressed by the speed and efficiency of the team’s work. All the proposed changes and updates are always backed by data, not by assumptions. Since we’ve started working together in August 2019, the UX of our website has vastly improved and our monthly revenue has increased by 200% (tripled).
Logo Somnifix
Nicholas A. Michalak
Founder, Somnifix (USA)
Trevor George - Founder, Maskclub (USA).
Conversionrate.store is very detail and logic focused. You want insight into your data? They will give it to you and without bias. They let the data speak and they know how to interpret it.
Logo Maskclub
Trevor George
Founder, Maskclub (USA)
Ihor Hromada - Auto.ria.com (Ukraine).
We saw a 13.5% uplift in conversion rate of Auto.ria.com as a result of working with Conversion Rate Store. The first of their hypotheses was already a success. We were pleasantly surprised by the professional approach and a high level of expertise of their team.
Logo Auto RIA
Ihor Hromada
Auto.ria.com (Ukraine)
Vladlena Chuvashova - Head of E-Sales & Digital at Ukraine International Airlines.
The Conversion Rate Store team identified significant user friction in the ticket booking process on Flyuia.com and provided a UX solution that generated a 24% (!) ARPU uplift.
Logo UIA
Vladlena Chuvashova
Head of E-Sales & Digital at Ukraine International Airlines

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