Conversion rate optimization agency
microsoft combinator
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Webinar show-up rate optimization

microsoftcombinator

Forecast on guaranteed show-up rate growth

The majority of conversion optimization agencies don't give any guarantees on webinar show-up rate optimization results and simply charge a fixed monthly rate without any uplift KPIs.

We conduct preliminary quantitative analytics before we accept a project in order to forecast a specific percentage of uplift of show-up rate that we can achieve by an agreed time milestone.

As an example, it could be 10% total show-up rate uplift in 2 months.

In case of not delivering on time, which happens in 4-7% of projects, we make more experiments for FREE until we provide the forecasted show-up rate growth.

Sounds interesting? This forecast of guaranteed uplift is based on our experience of conducting A/B tests on 28 million monthly users of our clients in webinar and understanding of show-up rate average conversion rates.

How do we optimize webinar show-up rate?

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Experience growing webinar show-up rate

We have conducted about 471 experiments for 43 webinar projects and in most cases we worked on show-up rate optimization. Request the most relevant webinar case studies for similar industry.

There are three important factors to look at when you examine the expertise of a CRO agency.

Ask them about the experience with:

  1. process
  2. webinar
  3. market.

All CRO agencies claim to have conversion optimization process experience and propagate the same things about their skills in research and A/B testing.

And the client should have some experience to understand the level of this expertise during the pre-sale stage, which could be hard to do.

How do you choose if you can't do a technical assessment on data engineering and experimentation? The simple solution is to look at their experience in a similar business model, as any webinar has similar challenges and processes.

Isn't it handy when your contractor has already carried out similar analytics on millions of users and gathered insights on how to improve show-up rate? However, different business models typically have completely unique tech and data tracking stacks that need different skills, approaches and values.

And if you choose an agency expecting a turnkey solution, you don t want the agency to have an entirely trial and error approach or find them quickly hiring freelancers to cover gaps in their team, right? Not least of all is market experience, which is all about understanding unique customer demands.

And that's the key focus of the research if the agency already demonstrates the business model experience.

So it's definitely a clear differentiator if the contractor has that, but it dramatically decreases the shortlist of CRO agencies that have all three pillars (process, webinar, and industry expertise).

However, if the agency has worked with 326 clients like we have, then they likely have experience in a similar industry to yours.

And even if it's from a different business model it could be even more useful as it can uncover uncommon show-up rate growth hacks that your competitors may be not have yet.

1. 26-31% A/B test win rate with at least 1-5% total revenue growth, achieved based on a unique methodology combining quantitative and qualitative research.
2. Privileged to develop experiments on 177 m. users per month.
3. Experience of aha moment CRO for well-optimized funnels

What is a average webinar show-up rate?

The initial task of webinar conversion optimization process is to detect the leak in the funnel. Even if you've done advanced funnel analytics, cohorts, and quantitative user journey research, how do you decide that your current show-up rate needs to be optimized? Obviously the vital element is to get trustworthy and most recent numbers on webinar show-up rate benchmarks in your market. Request webinar show-up rate average rates and a strategy session on tactics to grow.

 

Frequently asked questions

  • How to create an effective show-up rate optimization strategy?

    With the experience of optimizing a number of webinar clients, we understood that there is no universal list of top-performing tactics to optimize show-up rate. The ”secret sauce” is in the combination of data analytics and UX research that results in statistically valid insights on the biggest bottleneck. The most effective best practices for show-up rate optimization are typically already implemented by competitors and no longer drive significant additional results. And the role of a conversion optimization company is to be on the cutting edge of tactics, leveraging expertise from other industries that are not currently used by the competition.

  • What is the price of show-up rate CRO services?

    Pricing depends on the quantity of users per month, user flows and number of conversions to calculate the volume of a/b tests, the required uplift and the difficulty of delivering that.

  • What happens if the promised show-up rate uplift is not delivered?

    We do more A/B tests for free until we achieve the promised show-up rate results. This term is in the contract and we execute this promise anyway maintain the name of one of the most trusted CRO agencies.

  • What are the steps to grow webinar show-up rate?

    1. Data infrastructure audit. 2. Find the most serious show-up rate bottleneck and get accurate and quantitative data on the cause of it. 3. Make an alternativeUX and copywriting. 4. Develop an experiment and do detailed QA. 5. Calculate the results!

  • How to calculate show-up rate growth?

    We calculate optimization results based on experiment data sets. If you're new to it, it's splitting the users between two or more variants of the same page to gain statistical significance of the impact on the show-up rate. We do a data tracking health check before starting with A/B testing, to be confident that the data is correct and approve the formula to calculate the show-up rate.

  • What is show-up rate?

    If you're in your first job in in webinar then you should learn not only the key metrics such as show-up rate and their definitions, but also their interconnectedness, ways, processes, tactics, strategies to optimize it and the main principles of data tracking, so that you're able to evaluate the optimization efforts. Book a consultation with our leading optimization managers to get a basic understanding of how to track results in show-up rate optimization.

What do our customers say about us?

Alina Volchek - CMO, Depositphotos.com (USA)
Conversionrate store’s expertise and experience helped us improve the signup phase with more accurate communication and customization of the experience, resulting in 8.3% growth in new user revenue across all countries. We also saw an 18% uplift in conversion rate of new users as a result of rather bold and controversial solution of moving the block with recommended images to a more visible real estate on the main landing pages of organic traffic.
Depositphotos logo
Alina Volchek
CMO,
Depositphotos.com (USA)
Vladlena Chuvashova - Head of E-Sales & Digital at Ukraine International Airlines
The Conversion Rate Store team identified significant user friction in the ticket booking process on Flyuia.com and provided a UX solution that generated a 24% (!) ARPU uplift.
Uia logo
Vladlena Chuvashova
Head of E-Sales & Digital at Ukraine International Airlines
Trevor George - Founder, Maskclub (USA)
Conversionrate.store is very detail and logic focused. You want insight into your data? They will give it to you and without bias. They let the data speak and they know how to interpret it.
Maskclub logo
Trevor George
Founder, Maskclub (USA)
Andrey Zdor - CEO, Bigl (Ukraine)
The team from the Conversion Rate Store produced the most profitable UX solution of all that have ever been tested on Bigl.ua
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Andrey Zdor
CEO, Bigl (Ukraine)
Markus - CEO, Moonmagic (USA).
Conversion Rate Store helped us to increase our ARPU by 24% (!) over the past 5 months. I highly recommend working with them, they are very data-driven and all of their recommendations have proven to be extremely helpful in scaling our business.
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Markus
CEO,
Moonmagic (USA)
Vladlena Chuvashova - Head of E-Sales & Digital at Ukraine International Airlines.
The Conversion Rate Store team identified significant user friction in the ticket booking process on Flyuia.com and provided a UX solution that generated a 24% (!) ARPU uplift.
Logo UIA
Vladlena Chuvashova
Head of E-Sales & Digital at Ukraine International Airlines
Alexander Boyev - Head of Marketplaces, EVO Group (Ukraine)
Conversionrate.store boosted Prom.ua’s desktop revenue by 6%. The project was on performance-based basis and turned a positive ROI within a month.
Logo Prom ua
Alexander Boyev
Head of Marketplaces, EVO Group (Ukraine)
Yulia Shilova - Head of Marketing, Leboutique.com (Ukraine).
We achieved an 81% uplift in signups on our top-performing landing page and a 6% increase in ARPU with Conversion Rate Store.
Logo Leboutique
Yulia Shilova
Head of Marketing, Leboutique.com (Ukraine)

What other webinar KPIs we can we help you to improve?

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