Conversion rate optimization agency
microsoft combinator
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Webinar opt-in rate optimization

microsoftcombinator

Forecast on guaranteed opt-in rate growth

The majority of CRO agencies don't promise any guarantees on webinar opt-in rate uplift and just ask for a fixed monthly cost without any uplift responsibility.

We conduct research before we accept a project so that we can forecast a specific percentage of growth of opt-in rate that we guarantee by an agreed deadline.

For example, it could be 8% total opt-in rate growth in three months.

In case of not delivering on time, which happens in 4-7% of cases, we make more experiments for FREE until we provide the promised opt-in rate growth.

Sounds fair? This promise of guaranteed growth is based on our experience of conversion optimization on 26 million monthly users of our clients in webinar and understanding of opt-in rate benchmarks.

How do we optimize webinar opt-in rate?

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Experience increasing webinar opt-in rate

We have carried out about 391 experiments for 42 webinar projects and the majority asked for opt-in rate optimization. Request the most relevant webinar case studies for similar industry.

There are three primary characteristics to consider when you examine the experience of a conversion rate optimization firm.

Ask them about the experience with:

  1. process
  2. webinar
  3. industry.

Most conversion rate optimization agencies assert to have conversion optimization process expertise and pitch the same story of their mastery in research and experiments.

And the client should have at least enough hard skills to assess the level of this experience on initial calls, which could be difficult.

How do you choose if you can't do a competence interview on data tracking and A/B testing? The simple solution is to look at their track record in a similar business model, as any webinar has similar challenges and optimization methodologies.

Isn't it great when a conversion optimization firm has already conducted similar analytics on millions of users and gained insights on how to optimize opt-in rate? On the other hand, different business models typically have completely unique tech and analytics stacks that need distinct skills, methodologies and values.

And if you hire a contractor not to micro-manage, you don t want the agency to be doing important things for the first time or find them quickly hiring new team members to cover skill shortages, right? Not least of all is market experience, which is all about understanding particular user requirements.

And that's the primary focus of the analytics if the agency already boasts the business model experience.

So it's definitely a clear benefit if the contractor has that, but it dramatically decreases the choice of CRO agencies with all three components (process, webinar, and industry experience).

However, if the agency has helped to grow 324 clients as we have, then they most likely have experience in a similar industry to you.

And even if it's from a different business model it could be even more beneficial as it can uncover fresh opt-in rate growth hacks that your competition may be not be aware of.

1. Executing a whole CRO process including A/B test development
2. Advanced experimentation methodology.
3. 26-31% success rate with at least 1-5% total revenue growth, achieved based on a unique methodology combining quantitative and qualitative research.

What is a average webinar opt-in rate?

The first task of webinar CRO process is to identify the most critical bottleneck in the funnel. Even if you've done advanced funnel analytics, cohorts, and quantitative user journey research, how do you know that your current opt-in rate is good or bad? Clearly the key factor is to find valid and most recent numbers on webinar opt-in rate benchmarks in your market. Request webinar opt-in rate benchmarks and a strategy session on tactics to optimize.

 

Frequently asked questions

  • What are the best techniques to improve opt-in rate?

    After growing a number of webinar businesses, we understood that there is no “one-size fits all” list of top-performing processes to optimize opt-in rate. The key is in the combination of quantitative analytics and UX research that results in representative insights on the biggest leak. The universal best practices for opt-in rate optimization are typically already implemented by your competition and no longer drive desired results. And the role of a conversion optimization firm is invent new strategies, using experience from other industries that are not currently implemented by the competition.

  • What is the price of opt-in rate conversion optimization services?

    The price depends on the volume of monthly users, user flows and the amount of transactions to calculate the number of experiments, the required uplift and the difficulty of executing that.

  • What happens if the forecasted opt-in rate growth is not delivered?

    We do more A/B tests free of charge until we bring the promised opt-in rate growth. This term is in the contract and we execute this promise anyway maintain the authority of one of the most trusted conversion rate optimization agencies.

  • What is the process to increase webinar opt-in rate?

    1. Data tracking setup health check. 2. Detect the most problematic opt-in rate bottleneck and get accurate and quantitative data on the reason behind it. 3. Prepare an alternativeUI and copy. 4. Code an experiment and conduct detailed QA. 5. Calculate the results!

  • How to track opt-in rate growth?

    We measure the impact on opt-in rate based on split-test data sets. If you haven't heard of A/B testing, it's splitting the users between different variations of the same funnel step to gain a big enough sample size of the impact on the opt-in rate. We do a conversion tracking health check before starting with experimentation, to make sure the data is correct and approve ways to calculate the opt-in rate.

  • What is opt-in rate?

    If you're in your first job in in webinar then you should learn not only the most important metrics such as opt-in rate and their definitions, but also their interconnectedness, ways, processes, tactics, strategies to optimize it and the basics of data engineering, in order to evaluate the conversion optimization process. Book a call with one of our most experienced CRO experts to get a basic understanding of how to track results in opt-in rate optimization.

What do our customers say about us?

Ryan Newman - Marketing Director, Papaya Global (Israel)
The Conversionrate.store completely turned around our website conversion delivering an 88% increase in the total number of conversions. Their work is logical and smart, both identifying and improving existing funnels and creating new funnels for conversions delivered by excellent UX/UI. We are incredibly happy with their work and highly recommend working with them.
Papaya Global logo
Ryan Newman
Marketing Director, Papaya Global (Israel)
Vladlena Chuvashova - Head of E-Sales & Digital at Ukraine International Airlines
The Conversion Rate Store team identified significant user friction in the ticket booking process on Flyuia.com and provided a UX solution that generated a 24% (!) ARPU uplift.
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Vladlena Chuvashova
Head of E-Sales & Digital at Ukraine International Airlines
Ariel Geifman - Head of Marketing, Syte (Israel)
We achieved 4X growth in leads with Conversion Rate Store"s team over a period of two months. They have excellent proficiency in data analysis and the creation of CRO recommendations. Highly recommend working with them.
Syte logo
Ariel Geifman
Head of Marketing, Syte (Israel)
Andrey Zdor - CEO, Bigl (Ukraine)
The team from the Conversion Rate Store produced the most profitable UX solution of all that have ever been tested on Bigl.ua
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Andrey Zdor
CEO, Bigl (Ukraine)
Jess Dang - Founder, Cook Smarts (USA).
Conversion Rate Store increased my free trial to paid customers conversion rate by 86% (!!!). Very happy with the result of the CRO project and highly recommend working with them.
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Jess Dang
Founder, Cook Smarts (USA)
Vladlena Chuvashova - Head of E-Sales & Digital at Ukraine International Airlines.
The Conversion Rate Store team identified significant user friction in the ticket booking process on Flyuia.com and provided a UX solution that generated a 24% (!) ARPU uplift.
Logo UIA
Vladlena Chuvashova
Head of E-Sales & Digital at Ukraine International Airlines
Cyrus Roepers - Founder, Virginia Boys Kitchens (USA)
Working with the ConversionRate team is nothing short of extraordinary. In the first month alone, we saw a 28.55% improvement in our overall conversion rate and a 165.06% improvement in revenue. If that’s not the definition of miracle work, I don’t know what is.
Logo Virginia Boys Kitchens
Cyrus Roepers
Founder, Virginia Boys Kitchens (USA)
Andrey Zdor - CEO, Bigl (Ukraine).
The team from the Conversion Rate Store produced the most profitable UX solution of all that have ever been tested on Bigl.ua
Logo Bigl
Andrey Zdor
CEO, Bigl (Ukraine)

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