Conversion rate optimization agency
microsoft combinator
image

Freemium conversion to registration optimization

microsoftcombinator

Guaranteed growth results

The majority of CRO firms don't promise any guarantees on freemium conversion to registration improvement and simply invoice a fixed monthly fee avoiding any growth obligations.

We conduct research before we start working in order to forecast a specific percentage of growth of conversion to registration that we guarantee by an agreed deadline.

For instance, it could be 5% total conversion to registration growth in two months.

In case of not delivering on time, which happens in 4-7% of cases, we perform more experiments FREE of charge until we deliver the promised conversion to registration growth.

Sounds fair? This estimation of guaranteed growth is based on our experience of experimentation on 26 million monthly users of our clients in freemium and understanding of conversion to registration benchmarks.

How do we optimize freemium conversion to registration?

image image

Experience increasing freemium conversion to registration

We have carried out about 391 A/B tests for 42 freemium projects and in most cases we worked on conversion to registration optimization. Ask for the most similar freemium case studies for similar industry.

There are three critical factors to look at when you assess the expertise of a conversion rate optimization firm.

Ask them about the experience with:

  1. process
  2. freemium
  3. industry.

All CRO agencies claim to have conversion rate optimization process experience and propagate the same things about their mastery in research and experiments.

And your in-house team should have some hard skills to understand the level of this expertise on initial calls, which could be challenging.

What do you do if you can't do a competence assessment on data tracking and statistics? The simple solution is to ask for their track record in a similar business model, as any freemium has similar pain points and optimization methodologies.

Isn't it handy when an agency has already carried out the same research on millions of users and gained insights on how to optimize conversion to registration? However, different business models typically have completely unique technical and data tracking stacks that require distinct specialists, processes and values.

And if you hire a contractor expecting a turnkey solution, you don t want the agency to be winging it or find them hastily hiring freelancers to cover gaps in their team, right? Not least of all is industry expertise, which is mostly about understanding your user requirements.

And that's the primary goal of the research if the CRO agency already boasts the business model experience.

So it's clearly a clear competitive advantage if the agency has that, but it dramatically narrows the pool of agencies with all three components (process, freemium, and industry experience).

However, if the agency has optimized 324 clients as we have, then they likely have experience in the same industry as yours.

And even if it's from a different business model it could be even more valuable as it can bring fresh conversion to registration growth hacks that your competition may be not use right now.

1. Experience of banner placement conversion optimization at scale
2. Executing a whole CRO process including A/B test development
3. Privileged to develop A/B tests on 174 million users per month.

What is a good freemium conversion to registration?

The first task of freemium conversion optimization process is to identify the most critical bottleneck in the funnel. Even if you've done advanced funnel analytics, cohorts, and quantitative user journey research, how do you decide that your current conversion to registration needs to be optimized? Obviously the critical element is to get trustworthy and most recent numbers on freemium conversion to registration benchmarks in your niche. Request freemium conversion to registration average rates and a consultation on strategies to grow.

 

Frequently asked questions

  • How to create an effective conversion to registration optimization strategy?

    After working with a number of freemium businesses, we understood that there is no “one-size fits all” list of top-performing processes to optimize conversion to registration. The ”secret sauce” is in the level of execution of quantitative analytics and UX research that results in statistically valid insights on the most problematic drop off. The universal best practices for conversion to registration optimization most likely already used by competitors and already don't result in desired uplift. And the expertise of a conversion rate optimization company is invent new strategies, using expertise from other markets that are not yet well-known by the competition.

  • What is the price of conversion to registration conversion optimization services?

    This depends on the volume of monthly users, funnels and conversion rates to estimate the volume of experiments, the needed results and the difficulty of delivering that.

  • What happens if the forecasted conversion to registration improvement is not delivered?

    We do more A/B tests for free until we deliver the promised conversion to registration results. This obligation is included in the contract and we execute this promise anyway maintain the reputation of one of the most trusted conversion rate optimization agencies.

  • What are the steps to optimize freemium conversion to registration?

    1. Data infrastructure audit. 2. Detect the most serious conversion to registration leak and get accurate and quantitative data on the cause of it. 3. Prepare an alternativeinterface and copywriting. 4. Develop an experiment and conduct detailed quality assurance. 5. Create a statistical analysis of the results!

  • How to measure conversion to registration improvement?

    We measure the impact on conversion to registration based on A/B test data sets. If you haven't heard of A/B testing, it's splitting the traffic between two or more variations of the same page to gain statistical significance of the impact on the conversion to registration. We do a data tracking health check before starting with A/B testing, to be confident that the data is valid and agree on the formula to calculate the conversion to registration.

  • What is conversion to registration?

    If it's your first project in freemium then the first step is to learn not only the most critical KPIs such as conversion to registration and their formulas, but also their interrelatedness, ways, processes, tactics, strategies to optimize it and the main principles of data tracking, in order to grasp the optimization efforts. Book a strategy session with one of our most experienced conversion rate optimization experts to get detailed answers to your specific questions.

What do our customers say about us?

Nicholas A. Michalak - Founder, Somnifix (USA)
Very impressed by the speed and efficiency of the team’s work. All the proposed changes and updates are always backed by data, not by assumptions. Since we’ve started working together in August 2019, the UX of our website has vastly improved and our monthly revenue has increased by 200% (tripled).
Somnifix logo
Nicholas A. Michalak
Founder, Somnifix (USA)
Vladlena Chuvashova - Head of E-Sales & Digital at Ukraine International Airlines
The Conversion Rate Store team identified significant user friction in the ticket booking process on Flyuia.com and provided a UX solution that generated a 24% (!) ARPU uplift.
Uia logo
Vladlena Chuvashova
Head of E-Sales & Digital at Ukraine International Airlines
Jayden V - Hunter Galloway (Australia)
Conversion Rate Store have been instrumental to our online growth, we have seen a 26% increase in visitor to lead conversions. Their pragmatic approach has completely removed the guesswork from conversion rates, and just delivered results. If you are looking to dramatically improve your conversions online, speak with Conversion Rate Store.
Hunter Galloway logo
Jayden V
Hunter Galloway (Australia)
Trevor George - Founder, Maskclub (USA)
Conversionrate.store is very detail and logic focused. You want insight into your data? They will give it to you and without bias. They let the data speak and they know how to interpret it.
Maskclub logo
Trevor George
Founder, Maskclub (USA)
Jess Dang - Founder, Cook Smarts (USA).
Conversion Rate Store increased my free trial to paid customers conversion rate by 86% (!!!). Very happy with the result of the CRO project and highly recommend working with them.
Logo Cook Smarts
Jess Dang
Founder, Cook Smarts (USA)
Trevor George - Founder, Maskclub (USA).
Conversionrate.store is very detail and logic focused. You want insight into your data? They will give it to you and without bias. They let the data speak and they know how to interpret it.
Logo Maskclub
Trevor George
Founder, Maskclub (USA)
Markus - CEO, Moonmagic (USA).
Conversion Rate Store helped us to increase our ARPU by 24% (!) over the past 5 months. I highly recommend working with them, they are very data-driven and all of their recommendations have proven to be extremely helpful in scaling our business.
Logo Moonmagic
Markus
CEO,
Moonmagic (USA)
Yulia Shilova - Head of Marketing, Leboutique.com (Ukraine).
We achieved an 81% uplift in signups on our top-performing landing page and a 6% increase in ARPU with Conversion Rate Store.
Logo Leboutique
Yulia Shilova
Head of Marketing, Leboutique.com (Ukraine)

What other freemium metrics do you need to improve?

Close form
Conversion Rate Store
  • Actionable plan on how to increase needed metric and the offer
  • Industry-relevant case studies
  • Benchmarks of similar funnels to compare with competitors




    Get 3 Free CRO recommendations for your site
    Conversion Rate Store
    • Get 3 Free CRO recommendations for your site
    • Calculate CRO project ROI
    • Enquire about CRO project cost




      Conversion Rate Store

      Schedule a FREE consultation to get:

      • Actionable plan on how to increase needed metric
      • Industry-relevant case studies
      • Benchmarks of similar funnels to compare with competitors




        Conversion Rate Store
        Our leading CRO strategist will ask about your goals, main metrics and give an estimate of price for performance-based CRO over a 15 minute call.




          Conversion Rate Store
          Get a sample of CRO audit that will be relevant to your website




            Conversion Rate Store
            We will set up a 15 min call and give you the price of CRO retainer on the call




              Conversion Rate Store
              We will set up a 15 min call and give the price of CRO audit on the call




                Conversion Rate Store
                • Get 3 Free CRO recommendations for your site
                • Calculate CRO project ROI
                • Enquire about CRO project cost




                  Conversion Rate Store
                  • Get 3 Free CRO recommendations for your site
                  • Calculate CRO project ROI
                  • Enquire about CRO project cost




                    Conversion Rate Store

                    Schedule a FREE consultation to get:

                    • Actionable plan on how to increase needed metric
                    • Industry-relevant case studies
                    • Benchmarks of similar funnels to compare with competitors




                      Conversion Rate Store
                      • Get 3 Free CRO recommendations for your site
                      • Calculate CRO project ROI
                      • Enquire about CRO project cost




                        Conversion Rate Store
                        Our leading CRO strategist will review your website, ask metrics on the call and give you 3 actionable recommendations on how to increase conversion rates for free.




                          Conversion Rate Store
                          • Get 3 Free CRO recommendations for your site
                          • Calculate CRO project ROI
                          • Enquire about CRO project cost